Giordano Launches Footwear with Global Licensing Agreement
Hong Kong – January 20th, 2005
Giordano International Limited and Carlsson Developments (Asia) Ltd announce the signing of a global licensing agreement for the production, sales and marketing of Giordano branded footwear.
"We want to extend Giordano's success story into footwear with a collection of comfortable and stylish products. Not only can our customers expect high quality, timeless design and affordable prices from our footwear, we also aim to surprise them with our focus on details and innovation to add extra value to our products", says Jeremy Chan, director of sales & operations for Carlsson.
Giordano footwear will be sold through footwear stores world wide and Giordano stores are expected to carry the range from the AW05 season onwards. Carlsson intends to work with distributors in various countries across Asia, the Middle East and Europe.
Carlsson Developments (Asia) is a footwear design, marketing and sourcing company with its head office in Hong Kong and its design & marketing office in Barcelona, capitalizing on the sourcing and creative strengths from both Europe and Asia.
Giordano International Limited is a leading international retailer of men's, women's and children's apparel under the brand names "Giordano", "Giordano Ladies", "Giordano Junior" and "Bluestar". Established in 1981, Giordano International now operates over 1,500 stores and counters in 26 markets in Asia, Australia and the Middle East.
For more information, please contact:
Carlsson Developments (Asia) Ltd.
Tel: +852 2258-6381
Fax: +852 2865-4177
E-mail: info@carlssonasia.com
