Giordano opens 50th outlet in Nanyang Polytechnic, Singapore
Hong Kong ˇV January 5, 2007
Giordano opened its 50th outlet in Singapore on December 15, 2006, on the Nanyang Polytechnic (NYP) campus. This is the first on campus store that Giordano opened and the store will be used as a training ground for students in retail management.
The 1,200 sq ft store will be used as a training ground for NYP retail management students. Through this new collaboration with NYP, Giordano aims to help students deepen their understanding and gain valuable practical experience in every aspect of retail operations including merchandise display, personal selling, advertising and promotion and stock inventory management. Giordano is the first apparel retailer to open shop in a Singaporean educational institution, and the project reinforces the Groupˇ¦s commitment to developing talented and passionate retail professionals and promoting service excellence.
"The retail landscape has changed dramatically in Singapore over the years. Given the intense regional competition, we need to continually innovate and improve our hard and soft wares to stay relevant and offer spontaneous service. To achieve this, we need talented and passionate individuals to be groomed from a young age to become budding retailers," commented Ms Ann Leong, General Manager of Giordano Singapore.
Mr Chiang Kah Kee, Director of the School of Business Management at the NYP, is pleased with the new venture. "Giordano is well-established as a strong retail brand which provides excellent customer service. We are confident that students who train with Giordano will learn important values such as taking pride in their work and going the extra mile for customers,ˇ¨ remarked Mr Chiang.
Giordano International Limited is a leading international retailer of menˇ¦s, womenˇ¦s and childrenˇ¦s apparel under the brand names
Giordano, Giordano Concepts, Giordano Ladies, Giordano Junior and Bluestar Exchange. Established in 1981, Giordano International now operates over 1,700 stores and counters in Greater China, Japan, Korea, Southeast Asia, Australia, India and the Middle East.
For further information, please contact:
William Yue
Tel: +852 2746 4727
E-mail: williamyue@giordano.com.hk